Advertising news from FierceIPTV
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FiOS runs out of televisions
Verizon's high-profile campaign to sign up FiOS subs by offering a free 19-inch Sharp HD television has become an embarrassment after Verizon had to admit the televisions would take up to 15 weeks Read more...
Advanced cable ad system coming soon
Signs are the secretive cable wide advanced advertising platform is about to get serious with the successful vendors being narrowed to a final list of 10, according to at least one firm that has been Read more...
30-second TV ads not good enough
Throwing your 30 second TV commercial onto the web is not enough, says interactive web advertiser Tom Walker. Walker has recently started at interactive video house, Firstborn, and told Advertising Read more...
Advertising for the brave
Unilever is learning about the dangers of advertising on user generated sites with the giant consumer company suddenly finding itself under attack for peddling pro- and anti-beauty care campaigns at Read more...
Vuse complains about Comcast throttling
Some believe that rather than peering being the evil that Hollywood claims, P2P will be the savior of the internet as video continues to block up bandwidth. Which is what is so significant about Read more...
Viacom opens up Daily Show archive
By Tom Burton Viacom has put online the entire eight year archive of its top rating comedy series, Daily Show with Jon Stewart, in a move which will be closely watched by all the major networks, Read more...
TV shows more popular than news
Watching TV shows online has surged past watching newscasts as the most popular video format for U.S. Internet consumers, according to a survey commissioned by the Read more...
Adap.tv ups the online advertising game
Shopping.com founder Amir Ashkenazi's new startup, Adap.tv is looking to disrupt the online video ad world with its latest online video portal partner: Metacafe. Adap.tv also counts Amazon and Read more...
Joost goes live with advertisers
Joost, the online video site developed by the makers of Skype and Kazaa, went live last week with 31 advertisers and programming from Viacom, CBS and others. Joost has been in beta for months, which Read more...
AT&T gives away 1 year of HD
AT&T is giving "qualified" new U-Verse subscribers 12 months of free high definition programming at no extra cost. The promotion is available to new U-Verse subscribers, DIRECTV subscribers or Read more...
